Pietro and Michele: the masters of organic cotton made in Italy

Two young men have created a true supply chain in the Foggia area. Approximately one hundred hectares of land are cultivated with cotton grown in Texas and Arzona.

Gest

Organic cotton, which means very high quality, natural fibers and water savings in production, around 75 percent. Pietro Gentile e Michael Steduto they managed, starting from the deep South, the province of Foggia, to create the first supply chain of organic cotton Made in ItalyReady to challenge the American and Greek giants.

Pietro and Michele launch organic cotton made in Italy.

The story begins between San Marco in Lamis and San Giovanni Rotondo, in the province of Foggia, where the two young people return, ready to invest in the South, like others peers. In this area, initial production began on three hectares of land, and the turning point came with the interest of the Bergamo-based Albini group in Foggia's organic cotton, which also included Gest shirts, patented by the two Foggia-based partners, in its catalog. The organic cotton grown in the Foggia area is the variety Blue Sead, long-fiber, the one produced in America, in Arizona and Texas.

The cultivation area is expanding, thanks to the consolidation of the supply chain, from cotton to finished product, and the two partners' goal is to reach one hundred hectares of cotton cultivation in the Capitana area. An industrial plant in the same area will complete the mini-district of organic cotton made in Italy.

Image source: Corriere della Sera

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