Fortunately, in Italy, there aren't just numerous cases of women forced to resign because they had the unfortunate idea of having a child. Companies, however, are moving in the opposite direction, supporting motherhood in various ways.
Large groups, such as L'Oréal Italia, Unicredit, Ferrero, and TIM, to name a few, offer very generous parental leave for both parents. Other groups, such as Barilla, Banca Sella, and BMW Italia, offer extended flexible working hours for new mothers. But the most interesting cases are found in the world of small and medium-sized businesses, such as Brazzale, a dairy company in the Vicenza area, founded in 1784 and considered one of the oldest in Italy. The bonus introduced by Brazzale provides that every employee who has a child receives an additional average monthly net salary to cover the initial expenses of an extended family. The incentive also applies to workers at the company in Litovel, Czech Republic, where the group has also opened 19 stores.
Roberto Brazzale, a fifty-year-old from Vicenza, is a courageous entrepreneur. Faced with the problem of Italy's declining birth rate, which affects us all—men and women, families and singles—he has done the simplest yet most effective thing in the world: he has introduced, with his own wallet, a €1.500 corporate baby bonus. Once again, as is also the case with daycare and support for women, private companies, in some cases, are becoming more effective and more concrete than the state, parliament, or the government. And they are making gestures that can leave a mark and pave the way, as is happening in many European countries, to boost the birth rate and address the enormous waste that occurs in our country, where having children has become increasingly complicated. Imagine what could happen, for example, if Brazzale's gesture were imitated by other small and medium-sized Italian entrepreneurs: the corporate baby bonus would revolutionize our lifestyles.
Read also:
- Maternity benefits: up to a thousand euros per child in Austria
- Motherhood (and fatherhood) changes the brain
- How much does it cost to raise a child: €175 up to age 18?
- Alice has to close the pastry shop because she has become a mother
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