Fight against smoking: In France, a law allows only anonymous packets.

No logo, no advertising, no colors. The goal is to discourage consumers and launch a marketing campaign that works against them.

anonymous cigarette packets from France

ANONYMOUS CIGARETTE PACKAGES –

An anonymous, absolutely neutral package. No logo, if not in a tiny position, no colors, no particular shapes. All standard. A new law comes into force in France to discourage the purchase of cigarettes..

The new rules, in practice, hide the brand of cigarettes and in this way should discourage young people from purchasing them. (according to market research, the logo is the main reason for purchasing by teenagers). On the contrary, The warnings about the health risks of smoking remain clearly visible on the packets..

ALSO READ: Isn't eliminating 10-packs of cigarettes an incentive to smoke?

ANONYMOUS CIGARETTE PACKAGES IN FRANCE –

The fight against smoking in France has become frontal and Health Minister Marisol Tourane aims to reduce cigarette sales by at least 10 percent by the end of the year.The tools used are diverse. From price increases—we're now at 7 euros a pack—to outright bans on sales to adolescents under 14. Even restrictions (no advertising, and no use in certain public places) on e-cigarettes themselves.

AND IN ITALY? –

Just one consideration: While in France they are serious about smoking, in Italy they are thinking of abolishing the sale of packs of 10 cigarettes, which many smokers use to reduce their intake and then quit.. A big difference.

TO KNOW MORE: How to Quit Smoking Quickly: 10 Effective Natural Remedies

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